Job Summary: The Assistant Director Athletics Creative Content is responsible for producing video content for TCU Athletics with a heavy emphasis on social media video content for assigned sports programs. Projects will range from in-house produced video board content to post-game social media content at TCU Athletics events, both home and away. In addition, video content may include long form features, highlight videos, hype videos, motion graphics, and personality videos. This includes but is not limited to filming, editing, and producing videos, graphics and photos to be used across multiple platforms to enhance the TCU Athletics brand through social media strategy and recruiting initiatives. This position works with the Assistant Director of Communications on social media plans for assigned sports and will post content on various social platforms. Duties & Essential Job Functions: 1. Conceptualizes and produces all creative video needs for assigned sports program including set-up, shooting, editing raw footage, designing and producing innovative motion graphics for video usage across multiple platforms (in-game, website, social media, etc.). 2. Assists with and develops, creates, and executes weekly plans for team highlights, videos containing the unique aspects of the assigned sports program and the university through original video content. 3. Works closely with Marketing, Communications and Coaching Staffs. 4. Helps develop, implement, and manage the assigned program's digital brand, ensuring all digital elements have a consistent look and feel, from visual imagery to content tone and cadence. 5. Creates outlines and stories based on trending topics and turn into a creative video piece that can be used for promotion, public relations and recruiting. 6. Works with the Director of Creative content to ensure all videos adhere to brand standards within the creative department. 7. Works with the Director of Licensing to make sure all video and photography are made within university compliance standards. 8. Works with the Assistant Director of Communications for assigned sports to create a social media plan and will post on various social media platforms as needed. 9. Performs other related duties as assigned. Required Education & Experience: • Bachelor’s Degree in Journalism, Media or related field and two years of experience that directly relates to this position OR • High School Diploma and six years’ experience that directly relates to this position. Preferred Education & Experience: • None Required Licensure/Certification/Specialized Training: • Valid Texas Driver's License. • Must be insurable under the university motor vehicle requirements. Preferred Licensure, Certification, and/or Specialized Training: • None Knowledge, Skills & Abilities: • Knowledge and experience using all social media channels.
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